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STTARK BLOG

Custom Label & Packaging Insights

Tips, trends, and design inspiration for a wide variety of products.

10 Best Places to Design Labels Online

Whether you’re a startup or an established brand, an eye-catching label design for your product is a must. While a professional graphic designer that understands your brand and product is key for good product label design, it does not mean that you need an in-house design team. The good news is that there are tons…
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Everything You Need to Know About Hard Seltzer Labels

Let’s face it: hard seltzer is here to stay. And why not? These boozy beverages are refreshing, versatile, and low-calorie, making them a staple in most coolers and fridges across the country, plus they’re a blessing to those who are gluten-free. Hard seltzers are becoming so popular that even mainstream beer brands are adding them…
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How To Bottle and Sell Your Own Essential Oils

As consumers discover the potential health and wellness benefits associated with essential oils, the market is projected to expand even more rapidly. According to projections from Grandview Research, essential oils sales are expected to grow at an annual rate of 7.5% through 2027. One way to tap into this expanding market is to partner with…
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How and Why to Start Your Own Candle Business + TONS of Resources

If you’re tired of the nine-to-five office life or are simply looking for a profitable hobby, you might want to consider starting a candle business. In this guide, we discuss not only the benefits of starting your own candle business, but also take you step-by-step through getting started. We’ve also compiled tons of resources for…
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How to Label a Tapered Container or Curved Surface

Straight lines and right angles certainly have their place in product packaging, but curved and tapered bottles, cans, and containers are a must for many product types. Designing curved or tapered labels for your products is simple if you know the process to use. In this post, we’ll share step-by-step instructions to ensure the taper…
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5 Best Private Label Essential Oil Manufacturers

Interest in nature-based self-care continues to rise, making it an ideal time to get in on the essential oils market. With the popularity of online shopping expanding, it’s now possible to market to consumers across the globe, building a loyal base of repeat customers. Private label essential oil companies make it easy to get a…
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How to Choose the Right Packaging for Your Products

First impressions matter, especially when it comes to product packaging. According to Nielsen’s market research, the average consumer is willing to give brands only 13 seconds of their time before making an in-store purchase decision and only 19 seconds before making a purchase online.  The right custom product packaging can help trigger a purchase decision…
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Decals vs. Stickers vs. Labels

Decals, stickers, and labels all have an adhesive backing designed to be applied to a surface of some kind. But these products have more differences than similarities. And using one for the wrong application can result in disappointment. In this post, we discuss the differences between decals, stickers, and labels. And we share use cases…
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Printing Your Own Labels vs. Professional Label Printing

As your business grows, what worked well at the beginning may no longer be sufficient moving forward. That’s especially true if you’ve been printing your own labels. But it isn’t always easy to know when it’s time to size up to a professional product label printer. In this post, we’ll cover the basics of home…
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Best Sizes and Materials for Coffee Bag Labels

Running a coffee business can be an extremely fun and creative endeavor, from inventing delicious new blends to designing the coffee bag packaging. We work with coffee roasters all across the country, and we are blown away by the ingenuity and creativity we’ve seen in coffee bag packaging and design. We want to help your…
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