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STTARK BLOG

Custom Label & Packaging Insights

Tips, trends, and design inspiration for a wide variety of products.

Understanding CMYK, RGB, and PMS Colors for Packaging & Branding

Color plays a pivotal role in the world of product packaging and branding. Whether it’s for digital platforms, print media, or packaging, choosing the right color model can significantly impact how a brand is perceived. For many, understanding the differences between CMYK, RGB, and PMS colors can seem daunting, but grasping these concepts is essential…
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Explore Sustainable Packaging Materials for Custom Product Boxes

Sustainability is a growing priority for businesses across industries, and packaging is no exception. With consumer demand for eco-friendly packaging on the rise, brands are increasingly turning to sustainable packaging materials for their packaging needs, including folding cartons and custom product boxes. But how sustainable is folding carton packaging, and what materials are typically used?…
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Finding the Right Carton Size + Box Size Calculator

When it comes to product packaging, choosing the right box size is crucial. Choosing the right size for your product box not only protects your product but also enhances its presentation and can even cut down on shipping costs. Determining your box size doesn’t have to be a guessing game. In this guide, we’ll walk…
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Ensuring Quality Control on Your Packaging Line

It’s not just about aesthetics; the quality of your product packaging can make or break your success. A packaging line is a form of production line that takes finished products and prepares them for distribution by packaging them so they are protected during shipment before reaching your customers. Quality control in packaging lines is a…
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7 Sticker Mule Alternatives for Online Labels and Packaging

With the label printing market expected to grow by 6.7% from 2021 to 2028, the need for custom labels and packaging remains high, and brands are now looking for other options. Those in the market for Sticker Mule alternatives can find numerous companies offering high-quality, innovative, and cost-effective packaging solutions for their businesses. So, we’ve…
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Create Interactive Product Labels with Augmented Reality

Product labeling has come a long way, evolving from static designs to interactive experiences that captivate consumers. In the past, product labels were limited to providing basic information and branding. However, with the advancements in technology, businesses now have the opportunity to use augmented reality (AR) to enhance their labels and packaging. What is Augmented…
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What is die cutting in custom packaging?

A versatile process used extensively in the packaging industry, custom die cutting is particularly important for creating custom labels and folding cartons. This technique allows manufacturers to produce unique shapes and designs that are consistent and repeatable, perfect for branding and product packaging. In this article, we’ll explore the die-cutting process, the types of dies…
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The Art of CBD Packaging Design

The world of CBD products is booming, and more people are getting to know cannabidiol as a good source of well-being and health. With the market expanding, so does the rivalry among brands. An effective way to stand out in this congested marketplace is through an outstanding packaging design. The development of a unique brand…
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Everything You Need to Know About Hard Seltzer Labels

Let’s face it: hard seltzer is here to stay. And why not? These boozy beverages are refreshing, versatile, and low-calorie, making them a staple in most coolers and fridges nationwide this summer. Plus, they’re a blessing to those who are gluten-free. Whether you currently own a brewery or are just starting in the beverage industry,…
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A Guide to Sustainable Packaging for Small Businesses 

Sustainable packaging is something that is becoming increasingly relevant every day. Of course, the ultimate beneficiary of a move to sustainable packaging is the planet’s health. However, the shift in consumer preferences also pushes businesses to adapt to more sustainable practices. Opting for sustainable small business packaging can help your growing brand contribute to a…
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