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STTARK BLOG

Custom Label & Packaging Insights

Tips, trends, and design inspiration for a wide variety of products.

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scented candle design before and after on sttark blog - free label templates
September 11, 2023

How to Use Free Label Templates for Your Products
Your product labels are one of the most important marketing tools you have. They’re the first thing potential customers see, and they can make a big difference in whether or not they choose to buy your product. That’s why it’s so important to create labels that are visually appealing, informative, and professional. However, creating custom…
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5 Latest Trends in Folding Carton Design for Cosmetics and Beauty Products
July 24, 2023

5 Latest Trends in Folding Carton Design for Cosmetics and Beauty Products
Cosmetics and beauty products are a competitive market, and having an innovative folding carton design is a way to stand out from the competition. In this blog post, we will discuss the 5 latest trends in folding carton design for cosmetics and beauty products. We will also provide tips on how to use these trends…
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How To Create a Product Label
May 17, 2023

How To Create a Product Label
Need to create a product label? This is an exciting step! It’s also a very important stage in the process of launching a product. After all, a product label is a valuable piece of marketing collateral—it’s the first thing a customer sees when they’re shopping, whether in person or online. Getting this right can mean…
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How To Export Print-Ready Artwork from Canva in 3 Steps
April 27, 2023

How To Export Print-Ready Artwork from Canva in 3 Steps
Creating print-ready artwork can be a daunting task, especially if you’re not familiar with the process. Fortunately, Canva makes it easy to export print-ready artwork, so you can ensure that your final product looks professional and polished. Not sure how to go about this? Let us walk you through the process! Step 1: Create Your…
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5 Mistakes To Avoid When Designing Cosmetic Labels
November 21, 2022

5 Mistakes To Avoid When Designing Cosmetic Labels
There are countless cosmetic companies around the country. Pick up any cosmetic product, and you’ll notice it lists all the product details; this is because the FDA requires companies to clearly display product information to consumers. If you’re a local cosmetic startup, be sure to know these five mistakes to avoid when designing cosmetic labels.…
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Whispering Willow Soap Co bath products
July 29, 2022

How to Design Custom Clear Labels
If you’re looking to take your label game to the next level, you might want to consider going clear. Clear labels can do anything. They practically disappear when adhered to glass, giving your product a highly-coveted “no label” look, and they show off the product inside as well. We all know you have a great…
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O'Douds labels with black background.
July 29, 2022

Choosing Black Ink for Printing
Color accuracy is key to achieving the best look for your brand. This goes for all colors, especially black. That’s right! Not all black inks are created equal. In this article, we will talk about the difference between 100% Black(or K) and Rich Black and which one to use for your custom labels or cartons.…
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Sttark's Guide to Printing: Process Color vs. Spot Color
July 15, 2022

Sttark's Guide to Printing: Process Color vs. Spot Color
Printed materials are vital for almost any business out there. Custom labels, product packaging, shipping materials, and more all need to be printed to keep your business running. Whether you’re using an at-home label printer or have upgraded to a professional label printer, you may have noticed color variations between print jobs. This could be…
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Sttark's Guide to Making Print-Ready Designs in Canva
March 10, 2022

Sttark's Guide to Making Print-Ready Designs in Canva
If you’re just starting out your business and working with limited funds, finding an affordable graphic designer is seemingly impossible. Fortunately, there are many amazing (and affordable) freelance designers to be found online, or you can work with free design software. Canva is one of those free online design tools that are incredibly easy to…
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How to Design a Stunning Wine Label
February 28, 2022

How to Design a Stunning Wine Label
Whether bottling wine from your own vineyard, giving bottles as gifts, or marketing a private label wine with your own brand, a well-designed wine label is a must. Connoisseurs, collectors, and casual drinkers alike all have one thing in common: they love a good label. When designing your custom wine label, you’ll need to follow…
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